Jumping into the new arms race in college sports – schools battling for massive sponsorships – UCLA has landed what is believed to be the biggest shoe and apparel deal in NCAA history.
The 15-year, $280-million contract with Under Armour was scheduled to be announced at noon Tuesday, university…
fromhttp://www.baltimoresun.com/business/bal-under-armour-to-outfit-ucla-with-ncaa-record-280-million-shoe-deal-20160524-story.html
via https://raymondarsenaultblog.wordpress.com/2016/05/24/under-armour-to-outfit-ucla-with-ncaa-record-280-million-shoe-deal/